Los Angeles, California
Style Fashion Week @STYLEFWLA celebrated its kick off to its 10th season with class, sophistication and just the right amount of sexy. Style produced their opening reception at Pump Restaurant hosted by the owner of the restaurant herself, Lisa Vanderpump. The night was full of celebrities and influential industry leaders, designers who will be showcasing their collections throughout the week, partners and sponsors of Style Fashion Week and many more. Lisa VanderPump describes her setting perfectly, “You enter through the majestic gates, topped with burning flames, you feel immediately transported to a magical garden, perhaps in Tuscany or Provence.” The experience that all of the guests received throughout this night was the perfect way to set the tone transitioning into Style Fashion Week as it transpires the level of class, sophistication and just the right amount of sexy that will be showcased throughout the week on and off the runway, and everything surrounding it.
The series of Style shows continues to be the highlight of Fashion Week with international designers and celebrity attendance and garners millions of impressions from local, national and international media. Since 2009 Style Fashion Week has been premiering world-renowned collection during Los Angeles, New York and Dubai Fashion Week. This seasons Style show presents a world-renowned collection of masterpieces crafted by designers, including Nikki Lund, Andre Soriano, Sam Sarpong and Boy London, Ashton Michael, Andrew Christian, CA-RIO-CA, R Michel’le, Coco Johnson, Ophelia Song, Kinsman Swim, Versa Swim, Latrodectus Lingerie, Nancy Vuu, Daiki Shimizu, Antti Asplund, Gaby Wild and K. Nicole, benefitting the American Heart Association.
Style announced their partnership with Nicolas G Perez, an agent with the Covina Valley office of New York Life, a Fortune 100 company that is one of the largest mutual life insurance company in the United States and one of the largest life insurers in the world and the American Heart Association. Prive, Starlooks and Glam Squad were also present as they provided mini makeovers to guests to give them a sense of the experience their products provide as they will be providing hair and makeup for Style throughout the week. 
Together with their team, Style will be bringing a superior level of class, entertainment and community impact unrivaled by any other.