(photo credit: Caesar Sebastian)
Today, Grammy-nominated DJ and producer, Steve Aoki and International Latin superstar Daddy Yankee accompanied by Grammy award-winning singer Elvis Crespo and Grammy-nominated producers Play-N-Skillz released their music video for dance-inspired newest hit single “Azukita,” which premiered exclusively on Univision Network’s highest rated news magazine show, Primer Impacto. The song which was released on Feb 1st, premiered exclusively on Billboard here earlier this month.
In fact, this song has inspired a global viral movement that heavily infiltrated the Zumba community, where Aoki resonates, and influenced other esteemed choreographers, dancers, models and notables to join. Just last year Aoki struck up a partnership with STRONG by Zumba, a high intensity interval training workout that’s designed with music as your motivator. He created a track specific to the workout made to match every single movement of the routine and instead of focusing on the cardio challenge ahead of you, the music-fitness combo is supposed to help get you to that last rep or set.
This once again proving his innate ability to create a uniting universal message through music, no matter the genre.
Michelle Lewin, Fitness Pro/ Influencer
Montana Tucker, recording artist/actress/model
Jesica Cirio, model and zumba instructor
Master Class with Alberto Perez, creator and co-founder of Zumba, with Vicky Zagarra, Zumba education specialist
Benjamin Richard, dancer/chroeographer/fitness pro/ Zumba instructor, with Rodrigo Angello, Zumba international instructor
STEVE AOKI is a 2x Grammy-nominated international producer/DJ, electronic dance music entrepreneur, and founder of the trendsetting record label, events/lifestyle company and apparel line Dim Mak. Since launching in 1996, Dim Mak Records has become a launch pad for seminal acts such as The Chainsmokers, Bloc Party, The Bloody Beetroots and The Gossip through deftly marketed single and full-length releases and now has well over 900. As a solo artist, AOKI has become a force of nature averaging over 250 tour dates per year. Known for collaborations ranging from Snoop Dogg to Linkin Park to JJ Abrams to Migos and Louis Tomlinson (One Direction), AOKI’s debut artist album was nominated for the Best Electronic/Dance album Grammy while his follow ups NEON FUTURE I & II featured his Gold certified single “Delirious (Boneless)” with Kid Ink. Most recently “Just Hold On” with One Direction’s Louis Tomlinson became a global smash after the pair debuted the song with a performance on X Factor. The song debuted at #1 in 43 countries and has since achieved Gold or Platinum status in 18 countries. AOKI recently received his second Grammy nomination in the Best Music Film category as the subject of the 2016 Netflix Original documentary “I’ll Sleep When I’m Dead” which premiered to a sold out audience at the Tribeca Film Festival. Steve has also both donated and raised hundreds of thousands of dollars for various charitable organizations including his own AOKI FOUNDATION with a primary goal of supporting organizations in the brain science and research areas with a specific focus on regenerative medicine and brain preservation. Steve Aoki released his latest album Kolony on July 21 (via Dim Mak Records / Ultra Records) debuted at #1 on the Electronic Album charts. Kolony marks Aoki’s first full turn into rap music, with nearly 10 years of hip-hop collaborations, which he describes as “bridging the gap” between genres and is stacked with hard-hitting rhymes from some of the most prominent lyricists today, including Lil Uzi Vert, Lil Yachty, Migos, 2 Chainz, Gucci Mane, ILOVEMAKONNEN, T Pain, and more.
DADDY YANKEE remains one of the most recognized and influential names in urban music and Latin dance. He was named one of the most influential Hispanics in the world by both CNN and Time Magazine. He has sold over 17 million albums and over 60 million fans combined on his social networks. Daddy Yankee is considered the King of Reggaeton and continues to reign with the recent global success of Despacito, which was named the most streamed song and the most watched video of all time. He was also named Billboard Magazine’s Top Latin Artist of 2017.
From the humble beginnings of two turntables in a small apartment in Irving, Texas, PLAY-N-SKILLZ are an American Hip-Hop, Pop, Electronic Dance Music format record production/songwriting/performing/DJ duo, consisting of brothers Juan “Play” and Oscar “Skillz” Salinas. Play-N-Skillz won the GRAMMY® Award for “Best Rap Performance by a Duo or Group” in 2007 for their production on the single “Ridin” by Chamillionaire feat. Krayzie Bone, and the GRAMMY® Award for “Best Rap Album” for Lil Wayne’s “The Carter III (2008),” which included their production on the Billboard Hot 100 single “Got Money.” Also nominated for a GRAMMY® in the “Best Dance/Electronic Album” category in 2012 their work they did on David Guetta’s album “Nothing But Beat.” They co-wrote the first single “Where Them Girls At” featuring Flo-Rida and Nicki Minaj, which charted in over 21 countries and rose to the top of the Billboard charts within days of being released in 2011.The hit-makers continue to work with some of international music’s elite in Pitbull, Chris Brown, Akon, Lil Jon, Daddy Yankee, and many more.They have also DJed festivals alongside EDM superstars i.e. Tiesto, Avicii, Calvin Harris, Zedd, Bingo Players, Nervo, BassNectar, Diplo, Sander Van Dooren.
About Elvis Crespo:
Grammy Award-winning recording artist, ELVIS CRESPO is a legend in Latin music. With his mastery of the Dominican Republic’s merengue tradition, New York-born and Puerto Rican-raised vocalist Elvis Crespo wasted no time in reaching the apex of contemporary Latin music. Crespo has accumulated over 26 #1’s on the Billboard charts and his award-winning song “Suavemente” has transcended time AND space–it was used on the space shuttle Discovery mission to the International Space Station.The merengue legend is no stranger to dance music, the 2016 hit song “Bailar” by Deorro and Elvis Crespo still remains a global phenomenon, earning the pair a Latin Billboard award in 2017.