Anitta announced her collaboration with Ipanema, the Brazilian footwear brand, alongside her first international album. Together, Anitta and Ipanema will launch a global tour to introduce the album and collection to the world, making stops in Rio de Janeiro, Los Angeles and Madrid. “My fans have been waiting and I’m excited to share that – yes – I am launching a new album,” shares Anitta. ”’Kisses’ will be launched on April 5th along with a new collection of sandals with Ipanema, who I am excited to extend the partnership with Ipanema to the Global Campaign.”
“Through this partnership, we are excited to introduce the world to two of Brazil’s greatest exports: Anitta’s music and Ipanema sandals,” said Alexandre Gastaldello, Export Director of Grendene. “Anitta epitomizes Ipanema’s commitment to sophisticated glamour and laidback style and we are excited to be her partner as she introduces ‘Kisses’ to the world.” To launch this collection, Anitta and Ipanema will travel across the globe together, making stops for Anitta to perform songs from her new album alongside this collection debut.
The tour will start in Rio de Janeiro on April 5th, then heads to Los Angeles on April 6th, before making its way to Madrid on April 9th. “Kisses” is the first trilingual album from Anitta, and will be available as a visual album in Portuguese, Spanish and English. Anitta selected one of the songs from her album, “Get To Know Me,” to be the theme of Ipanema’s global campaign that will be launched in more than 100 countries.
Ipanema is a fun and chic Brazilian-made sandal and flip flop line named after one of the most exotic and famous beaches in the world. Ipanema footwear is created to be the perfect blend of a relaxed seaside lifestyle with the sophistication of city glamour. Sold in nearly 100 countries worldwide, Ipanema’s designs reflect the brand’s laid back Brazilian roots while using innovative materials and staying connected to current fashion trends. Ipanema creates unique product with features including multiple sole shapes for better comfort and fit, “360 degree” prints that wrap around the sole, and intricate strap details and overlays. Ipanema sandals and flip flops are coveted for their creative and comfortable styles made using the brand’s super soft and durable Flexpand 100% recyclable plastic. With eyes on the environment and the future, the Ipanema collection is made using at least 30% recycled materials, while 99% of all factory waste is recycled or reused. ALWAYS NEW. ALWAYS IPANEMA. [https://ipanemausa.com/shop/ or Instagram @ipanemausa]